This Privacy Policy describes how SH77 collects, uses, stores, and protects the personal data of users registered in Brazil, in accordance with the General Data Protection Law (LGPD — Lei nº 13,709/2018). Please read carefully before creating an account or performing any operation on the platform.
Six principles that guide data processing at SH77
All data transmitted between your device and the SH77 platform is encrypted with 256-bit SSL. This includes registration information, transactions via Pix, boleto, and card, and any communication through support.
SH77 collects only the data strictly necessary to operate the platform securely, process payments, and meet regulatory obligations. We do not ask for information beyond what is genuinely needed for the service to function.
SH77 never sells, rents, or shares personal data with third parties for commercial or marketing purposes. Your data exists solely to keep the platform running smoothly for you — nothing more.
All data processing operations at SH77 comply with the General Data Protection Law (Lei nº 13,709/2018). We have a designated Data Protection Officer (DPO) and regularly audited internal processes to ensure ongoing compliance.
You can access, correct, delete, and request portability of your data at any time through the support channel. SH77 responds to all data subject requests within the timeframes established by the LGPD.
This policy is written in plain language, free of unnecessary legal jargon. SH77 believes you have the right to understand exactly what happens with your data — not just to sign a policy that nobody reads.
The SH77 is a Sports Betting and online casino platform operated for the Brazilian market, accessible at sh77.click. For the purposes of this Privacy Policy, the SH77 is the controller of personal data collected from registered users and visitors of the platform, as defined by the General Data Protection Law (LGPD — Lei nº 13,709/2018).
This Privacy Policy applies to all services offered by the platform SH77, including Sports Betting on football (Brasileirão Série A, Copa do Brasil, Libertadores), volleyball (Superliga), basketball (NBB), MMA/UFC, e-sports (CBLOL, CS2, VALORANT), as well as all available online casino games — slots, crash games, live tables, and more. By using any of these services, you confirm that you have read and agree to the terms of this Policy.
If you have questions about this Policy or how your personal data is handled, contact our Data Protection Officer (DPO) at privacidade@sh77.click before creating an account or performing any operation.
When creating an account or using the services of the SH77, you provide the following information directly:
When you access the platform, SH77 automatically collects certain technical data required for the secure operation of the service:
The SH77 does not collect sensitive data such as racial origin, religious belief, political opinion, health data, or sexual orientation. If you voluntarily share this type of information through support for any reason, it will not be used for any purpose other than resolving that specific interaction.
| Category | Examples | When collected |
|---|---|---|
| Identification | Full name, CPF, email, phone number, date of birth | At registration and verification |
| Financial | Pix key, transactions, deposit and withdrawal history | On each transaction |
| Technical | IP, device, browser, access time | Every time you access the platform |
| Behavioral | Bets placed, games used, usage patterns | During platform use |
| Communications | Support history, exchanged emails, chats | When you contact support |
The SH77 uses the personal data collected solely for the following purposes:
The SH77 does not use your data to build profiles for third-party advertising, to sell information to advertisers, or for any purpose not described in this Policy. If we need to use your data for a new purpose, you will be notified in advance.
The LGPD requires that all personal data processing have a valid legal basis. The SH77 processes user data based on the following legal grounds set out in Article 7 of Law No. 13,709/2018:
The SH77 may share your personal data with third parties only in the following circumstances:
The SH77 never sells, rents, licenses, or shares users' personal data with:
In the event of a corporate restructuring, merger, or acquisition, your personal data may be transferred to the successor entity, which will be bound by this Privacy Policy. You will be notified by email at least 30 days in advance should this occur.
Cookies are small text files stored on your device when you access the platform of SH77. They allow the site to recognize your device, keep your session active after login, and collect information about how you use the platform.
You can manage cookies through the preferences panel displayed on your first visit to the platform. You can also manage or delete cookies directly through your browser settings. Blocking essential cookies may impair account functionality and the processing of bets and payments. Blocking analytics and functionality cookies does not affect core access to the platform.
The security of your data is a genuine priority for SH77, not just a regulatory checklist item. The platform adopts the following technical and organizational measures to protect your information:
Despite all these measures, no digital system is completely immune to risk. In the event of a security incident that may affect your data, the SH77 commits to notifying you and reporting to the National Data Protection Authority (ANPD) within the timeframes established by the LGPD.
You also play an important role in keeping your account secure. Use a strong, unique password for SH77, never share your credentials with anyone, and enable two-factor authentication. If you suspect unauthorized access, contact support immediately at suporte@sh77.click.
The SH77 retains your personal data for as long as necessary for the purposes described in this Policy, in compliance with the minimum retention periods established by Brazilian law:
Once the applicable retention periods have expired, data is securely deleted or irreversibly anonymized for statistical and internal research purposes.
The General Data Protection Law grants you a number of rights regarding your personal data. The SH77 respects and facilitates the exercise of all these rights:
Request confirmation of which personal data SH77 holds about you and obtain a copy of that information in an accessible format.
Request the correction of incomplete, inaccurate, or outdated data — such as your email address, phone number, or Pix key registered for withdrawals.
Request the deletion of data processed on the basis of consent, subject to the minimum retention periods required by law for financial and regulatory data.
Request the portability of your data to another platform or service, in a structured and machine-readable format, in accordance with ANPD regulations.
Object to processing carried out on the basis of SH77's legitimate interest, where you believe your interests and rights outweigh those of the controller.
Withdraw consent given for processing based on that legal basis — such as marketing emails — at any time, at no cost and without providing a reason.
Request information about the public and private entities with which SH77 has shared your data, including a description of the purpose of each disclosure.
File a complaint against SH77 with the National Data Protection Authority (ANPD) if you believe your rights are not being upheld.
To exercise any of the rights listed above, please contact the Data Protection Officer of SH77 by email at privacidade@sh77.click. Please provide your full name and registered CPF, and clearly describe your request. The SH77 will respond within 15 business days, as required by the LGPD. In cases that require more detailed review, this deadline may be extended by an equal period, with prior notice.
The services of SH77 are intended exclusively for individuals aged 18 or older. The platform does not knowingly collect personal data from minors and takes active steps to prevent registration and use by this audience, including CPF verification, date of birth checks, and identity document requests.
If you are the legal guardian of a minor and believe they have created an account on SH77, please contact support immediately at suporte@sh77.click. The account will be closed immediately and the minor's data will be deleted once the situation is verified and confirmed, subject only to the minimum retention periods required by law.
Sports Betting and casino games are prohibited for individuals under 18 years of age under Brazilian law. The SH77 reserves the right to request identity verification at any time and to close accounts whose ownership cannot be confirmed as being of legal age.
The SH77 may update this Privacy Policy periodically to reflect changes in legislation, data processing practices, or the services offered. Whenever this Policy is updated, the "last updated" date at the top of the document will be revised.
Material changes — such as updates to processing purposes, types of data collected, or user rights — will be communicated by email to all registered users at least 15 days before taking effect. Minor changes, such as text corrections or clarifications with no practical impact, may be communicated simply by updating this page.
Continued use of the platform after the effective date of any changes constitutes acceptance of the new terms. If you disagree with a change, you may request account closure as described in Section 12 or in the platform's Terms and Conditions.
The SH77 has appointed a Data Protection Officer (DPO), as required by the LGPD. The DPO is responsible for ensuring the platform's data processing practices remain compliant and for handling data subject requests.
To contact the DPO of SH77:
For general questions about your account, bets, or payments, please use the main support channel. Reserve contact with the DPO for specific matters related to personal data processing and the exercise of your rights as a data subject.
You may also file complaints related to the processing of personal data directly with the National Data Protection Authority (ANPD), the body responsible for overseeing LGPD compliance in Brazil.
Technical and regulatory standards SH77 follows in data processing
Common user questions about how SH77 handles your data
If you have any questions about how SH77 handles your data, to exercise any of the rights guaranteed by the LGPD, or to reach our Data Protection Officer (DPO), use the email privacidade@sh77.click. For general questions about your account, bets, and payments, support is available 24 hours a day via live chat or at suporte@sh77.click.
Also read the Terms and Conditions →Sign up at SH77, the platform that handles your data with transparency and full LGPD compliance. Get up to R$ 500.00 as a welcome bonus and bet with confidence.
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